TUSCANY IN A BOTTLE: WHY AUTHENTIC TUSCAN EVO OIL IS A KITCHEN ESSENTIAL

If Tuscany had a scent, it would be the fresh, herbaceous aroma of newly pressed olive oil. Often called “green gold,” Tuscan Extra Virgin Olive Oil (EVO) is more than just a fat used for cooking; it is a fundamental ingredient that defines the Mediterranean lifestyle. But what makes the oil from this specific corner […]
THE LIQUID GOLD OF ITALY: DISCOVERING THE IGP AND DOP EXTRA VIRGIN OLIVE OILS OF TUSCANY

Tuscany is not just a land of breathtaking landscapes and Renaissance art; it is the cradle of one of the world’s most precious culinary treasures: Extra Virgin Olive Oil (EVO). For centuries, the olive tree has shaped the Tuscan hills, creating a bond between nature and culture that is bottled in every drop. Under the […]
SAVOR QUALITY FROM EUROPE: A PREVIEW OF NORTH AMERICAN EVENTS PROGRAMME FOR 2026.

The Savor Quality from Europe campaign offers a preview of its North American events programme for 2026. Co-financed by the European Union, this three-year initiative unites Vino Nobile di Montepulciano DOCG and artisanal olive oils from APOT – Tuscan Olive Oil Producers Association, bringing Tuscany’s finest products, as testimonials of European quality products, to audiences […]
EUROPE IN EVERY GLASS AND DROP: SAVOR QUALITY FROM EUROPE TAKES THE U.S. SPOTLIGHT
SAVOR QUALITY FROM EUROPE: A HOLIDAY MESSAGE AND A LOOK AHEAD
TUSCANY AND OLIVE OIL: A THOUSAND-YEAR HISTORY

The Harvest Period The earliest evidence of grape harvesting dates back to 10,000 BC in the Fertile Crescent, where it took the form of a religious ceremony to give thanks to the gods. In Ancient Rome, on 19 August, the “Vinalia Rustica” was celebrated, a festival in honour of Jupiter that marked the beginning of […]